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Who is turfcoach

We are the first to measure a key overlooked factor in sports: turfgrass.  
We are a software company and we digitise turfgrass management with AI.


Our Mission

  • To digitise turfgrass for the benefit of groundskeepers, coaches and athletes

  • To pioneer turf data in sports through AI

  • To provide the first-ever full view of the turf conditions above and below the surface

  • To provide data-driven insights on the turf for stakeholders in turf sports

  • To offer a competitive advantage based on the turf

Our Vision

  • Be the go-to source for turf insights for all sports played on turf.

  • Make turf measurable, offer data-driven insights, and generate science-backed recommendations.

  • Being the key knowledge source on interactions between turf and athletes, balls, animals.

  • Lead the maintenance practices, as well as R&D in the field.


Meet the turfcoach Team

Meet our dedicated team, passionate and committed to providing innovative solutions.

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Our Company Timeline

Navigating a Timeline of Innovation and Achievement in Sports Tech.



Growing & Funding

IBB ProFit Funding

Recognised by the German Government and the European Union



Product Evangelisation 

First POC & client acquisition 

Winning multiple awards & startup challenges


Company Creation

Start of the R&D

Participation in the Fraunhofer AHEAD programme

Start of Pilot Testing in Germany

Recognitions & Award Winning

turfcoach is a truly innovative company and that has been recognised  by a number of competitions we have won and awards that we have received

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They Trust Us

Turfcoach has been made possible thanks to their trust and support.

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